Welcome to the
Toronto Cloud Business Coalition 

Connecting Toronto’s cloud business community

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The Toronto Cloud Business Coalition is a community initiative designed to accelerate cloud adoption and use in the Greater Toronto Area (GTA) and across Canada.

The initiative started in November 2014, after InsightaaS principal analyst Michael O’Neil published “The Death of Core Competency: A management guide to cloud computing and the zero-friction future.” Companies active in the GTA and Canadian cloud community approached InsightaaS with a request: can you help to address the adoption gap between the US and Canada? 

After meeting with stakeholders, InsightaaS recognized a need to connect leaders from four constituencies that share an economic interest in cloud success:

    • Canadian “Born in the Cloud” companies
    • Global IT vendors
    • “Ecosystem” members – the “cloud channel” that works with customers, especially SMBs, to drive adoption of new technologies
    • IT and business management from both enterprises and SMBs

In discussions with leaders from these communities, InsightaaS found a need to define a fifth, “other” group, consisting of experts with important perspectives on cloud. These include academics, corporate finance and VC organizations, associations and media firms, consultants and research firms,  and “executives at large” with experience in building successful cloud businesses.

These discussions also defined the essential elements of TCBC. Prospective members were clear in stating that at its core, TCBC should focus on a process of education and networking. The education aspect would take the form of Best/proven Practice definitions, captured in documents and promoted by InsightaaS and by TCBC members and partners. The networking would occur at multiple levels and in multiple venues: in tightly-defined working groups collaborating in virtual meeting rooms, in community events, in a ‘Cloud Bootcamp’ designed to work through cloud adoption and acceleration issues, in a major trade show, and in a “Business of the Cloud Seminar” that is “designed for the chefs rather than the diners.”

By April 2015, the TCBC had assembled its 2015/2016 Steering Committee, which in turn defined the 10 focus areas directing the TCBC agenda for 2015/2016. Working groups comprised of stakeholders from all five of the founding constituencies have completed a process of identifying key business issues, best practices and metrics and milestones in each area, and TCBC has published best practices documents (ranging from about 15 to about 25 pages) on each topic. In April 2016, we released a compilation of the 10 best practices report in the book Building Cloud Value (InsightaaS Press).  

TCBC in 2016

In 2016, TCBC launched a new agenda. It includes three working groups focused on the economics of cloud/hybrid, and a new section dedicated to innovation. At the insistence of the community - now numbering more than 100 members - we launched two new communities, IoTCC (focused on IoT) and CABC (focused on analytics and Big Data). We also launched a meetup group, CIA-Plus (for Cloud, IoT, Analytics, 'plus' the infrastructure and skills needed to deliver them) which works with the City of Toronto to host public meetings on TCBC, IoTCC and CABC topics.

Participating in TCBC

TCBC is always looking to work with members of the cloud community – within the GTA, across Canada and throughout the world. If you’d like to play a part in shaping TCBC’s agenda and perspectives, become a TCBC member.

Staying current with TCBC publications, activities and events

TCBC publishes a monthly e-update, and provides Subscriber-level access to many important documents. Learn more about becoming a TCBC Subscriber.

© 2015 Toronto Cloud Business Coalition

Operated by InsightaaS

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